Focus is a big phrase in sports. We constantly hear coaches and players talking about having to “focus more” or “focus better” or “improve our focus." Without question, this is an aspect of sports that we all know needs to improve, yet we’re all still searching for the best way to make sure it gets done consistently.
To ask a team to focus for a full game is a worthy demand, but to expect this to happen is often a frustrating exercise for a coach. Though I don't have a tested and proven solution, I strongly believe we must try to address the art of focusing, as it is a major factor of success.
Make focusing an every minute/every day endeavor for your team. Give it verbal repetition (coaches constantly reminding players) every time you hit the floor. Define it even more by having your team become a group that focuses on one possession at a time, no matter if it’s a drill or a scrimmage. Get them thinking and trying to maintain focus for short periods of time while in practice to start the habit.
Drills are designed to improve a specific area of the game; constantly remind your team what this specific area is for each drill they're working on. Demand that they truly focus on this intended area of drilling. Stop the drill when it gets sloppy, and remind them of the intent and focus of the drill. Get them to focus on the execution possession by possession in every drill and scrimmage.
I believe focus is the ability to know what to do, how to do it, and actually doing it that way every time through intense concentration. Demand this concentration every possession until it builds into a game in/game out habit.
These are steps toward developing focus. The major responsibility first falls with the leaders of the team -- your staff and any player who may be a leader. They actually have to have a focus first, before they can begin to remind the other players to focus and concentrate every possession. Just as we improve skills through repetition, we can improve focus through repetition. Focusing every possession every day will get you on the road to improving in an area that can be a big time difference-maker for your team!